Speakers: Matt Rothman, International Business Development and Vikram Rajkumar, Account Director, Satisfi Labs

In an age where digital innovation dictates trends, the team at Satisfi Labs proudly presents a comprehensive session aimed at unravelling the intricate dance between AI and visitor behaviour. This session will be an essential convergence of technology, culture, and commerce, tailored for leaders, innovators, and thinkers in the attractions sector. 
Digitisation is here to stay, and visitors’ behaviours are evolving. They’re informed, connected, and expect interactions that are not just digital, but intelligent. Whether it’s through AI-powered searches, automated decision-making, or personalised purchasing experiences, AI is redefining the norms. But what does this mean for your brand? How can you ensure that your organisation is not just visible but vibrant where your visitors are? This session will provide the insights and strategies you need to thrive in a digitally dominated world.
The session will take listeners through inspiring case studies and data insights that spotlight the effectiveness of AI in measuring and boosting the efficiency of campaigns, from click-through rates to engaging new audiences around your exhibits and offerings. Further, speakers will explore innovative engagement strategies that go beyond traditional website visits. 
This thought-provoking discussion aims to arm you with the knowledge to harness AI in ways that align with your business goals and visitor expectations. From two-way conversations that drive revenue to leveraging data and analytics for insightful customer understanding, Satisfi Labs’ AI solutions are designed to enhance and elevate the visitor experience.
This session promises not just to inform but to inspire action. Embrace the AI revolution and transform how you connect with your visitors, making every interaction count towards a brighter, more informed future.

May 15 @ 15:15
15:15 — 15:55 (40′)

Theatre 3


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